Media Literacy for Mobilization: Popular Education Tools for Digital Justice
Presenters
- Jessica Collins
Program Director, Media Literacy Project
Jessica Collins, originally from Kansas City, has lived in New Mexico for more than a decade. Jessica joined the Media Literacy Project in 2003 as an AmeriCorps VISTA. As a VISTA, she produced Challenging the Debt Industry, a documentary and media literacy resource on predatory lending. Jessica has trained hundreds of youth, educators and community leaders on media literacy topics including gender, race, sexuality, violence, body image, reality television and digital storytelling. She runs Media Literacy Project 's programs, including Girl Tech Collective and Digital Justice for Us, and has also developed several multimedia educational resources. She has a passion for film and digital storytelling, and for working with youth. Jessica is a graduate of the University of New Mexico, where she earned a B.A. in media arts.
- Andrea Quijada
Executive Director, Media Literacy Project
Andrea Isabel Quijada is the executive director of the Media Literacy Project. With more than a decade of experience as a media literacy trainer, and more than 18 years as a community organizer, Andrea has a deep passion for media justice. She presents nationally and internationally on the impact of media on culture, politics, and technology, serves on the leadership team of the national Media Action Grassroots Network, and is a 2010 alumna of Women’s Media Center Progressive Women’s Voices. She is an advisory board member of Generation Justice (formerly KUNM Youth Radio Project), and is on the Board of Directors for Enlace Comunitario. She has co-founded various organizations in Albuquerque, including Young Women United, an organization by and for young women of color. She is particularly interested in media as a tool for self-determination and movement building. Andrea has strong cultural and community ties to the Southwest. Originally from Phoenix, Arizona, she has happily made New Mexico her home for the past 15 years. Andrea earned her M.A. in Art History from the University of New Mexico with a focus on Chicana feminist art and art of social movements.
- Roberta Rael
Generation Justice
Roberta M. Rael is a founder and the current director of Generation Justice, an intergenerational media-making project that is committed to social change. Generation Justice operates from the social justice principles of equity, intergenerational connectedness, and civic engagement through media making.
Roberta is also principal of Inspired Leadership, Inc. She offers organizational development and program planning, curriculum development, evaluation training and facilitation for numerous youth, early childhood development, public health and service organizations across the country. Roberta has developed intergenerational, multicultural programs for youth, and was a Kellogg Intern at the National LULAC Education Center in Washington, D.C.
Roberta previously directed the University of New Mexico’s multicultural minority recruitment and retention program, SAFETEEN New Mexico, Youth Link and Vida Manos Y Salud of Guadalupe, Ariz. Under Roberta’s direction, Youth Link gained local and national recognition, and Vida Manos y Salud was nationally recognized as a model program. The KUNM Youth Radio Project was awarded the 2009 New Mexico Governor’s Youth Service Award.
Roberta has several years of radio production experience, producing programs about the femicide in Juarez, Mexico; the history of the Raices Collective; and the history of the SouthWest Organizing Project. She hosts and produces a public radio cultural affairs program, Espejos de Aztlan, on KUNM-FM. Roberta also recently published an article in the Youth Media Reporter on youth radio and social justice.
- Steven Renderos
Program Director, Main Street Project
Steven Renderos leads Main Street Project's media justice and community building efforts, including the Minnesota Digital Justice Coalition and its collaborative work with the nationwide Media Action Grassroots Network (MAG-Net). He brings more than seven years of community organizing, filmmaking and media production experience to Main Street Project.
Steven (aka DJ Ren) also hosts a show called Radio Pocho at a community radio station in Minneapolis and spins at various venues in town.
He currently serves on the boards of the Organizing Apprenticeship Project, La Asamblea de Derechos Civiles, and the Center for Media Justice.
- Tracy Rosenberg
Executive Director, Media Alliance
Tracy Rosenberg has worked as Media Alliance's executive director since 2007. She has organized and advocated for a free, accountable and accessible media system, focusing on the protection and sustainability of alternative media outlets monitored the mainstream media for accuracy and fair representation and facilitated the training of numerous nonprofit organizations and citizen's groups in effective communications. She also worked at Pacifica Radio as a program coordinator, facilitator and community election supervisor. She currently sits on the boards of the Media and Democracy Coalition, the Alliance for Community Media Western Region, the Pacifica Foundation and Common Frequency.
Video
- When
- Sunday, April 10, 10:00am - 11:30am
- Where
- Waterfront 3
map (pdf) - Track
- Workshops and Trainings
Media literacy extends beyond understanding how to use social media, cell phones, computers, Internet and media production. It includes the ability to create and utilize digital media to participate in civic life, and to have a solid understanding of the media policy issues that profoundly shape our lives and communities. It also requires us to rethink how we analyze, access and evaluate all forms of media, including the Internet, that provide us with information and entertainment and inundate us with new advertising and marketing strategies.
This session will provide the hands-on tools and resources needed for community members and media justice educators who want to integrate cell phone literacy, mobile broadband policy, Universal Service reforms, an open Internet and other media policy issues into a learning environment through teaching modules, multimedia and interactive workshops. The presenters will share their digital media toolkits and curricula, along with strategies and best practices for engaging communities in creating meaningful media change.


